Taboos about search engine spiders that you should know

A home page title tag is going to be much different than a blog post or product page. When domain names within the gTLD namespace reach their domain expiry date, they enter a so-called expired (or grace) period that lasts for 40 days (if the domain owner does not renew …

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Can I use URLs to help index my site?

In an attempt to try make the content more readable but still stuffed with keywords, some people try to hide text all over their website. Search engine algorithms are continually updated to produce better results. In my opinion, it makes sense to update your structured data to JSON-LD. I'm on …

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Invest in walled garden sites

Website crawl-ability and making a website searchable goes beyond making sure Google can "crawl" the website. Understanding how a website's users (including Google) are navigating a website is key to building an information architecture. Building the information architecture in a way that mirrors their thought processes will help both user …

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